Blog
Author: TrendyMinds Staff-
Oct19
It is predicted that by the end of 2011, global smartphone sales will surpass global PC sales – reaching 400 million a year. This milestone isn’t surprising. Take one look around any airport or coffee shop and you’re bound to find more people on their smartphone than talking to the person beside them. Yeah, this is quite the bummer for mankind, but what does this mean for our clients?
Simple. Every site we create must be mobile web friendly.
Sounds easy enough, right? Well let’s think about that for a minute. There are over 15 different smartphone manufacturers, each with dozens of... read on
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Jul18
An old sweatshirt, your comfy t-shirt, a favorite pillow, your 1999 Apple iBook?
We can all be guilty of finding comfort in a familiar belonging, holding on to relics that are irreplaceable. Fortunately, we can be afforded these comforts in most all facets except for one – technology.
It’s hard to forget the Best Buy Super Bowl Commercial that boasts ever-evolving cell phone service. It seems every advertisement encourages us to upgrade. Although it is frustrating (and uneconomical) to keep-up, there is one advancement we at TrendyMinds believe it’s time you get on board with: HTML5.
... read on -
Jun28
“@mynewboss, I wud luv to meet u 4 a 2nd interview. 12 on Mon works perf 4 me. C u then. #soexcited.”
Over the top? Sure.
Possible? Yes.
As impervious to social media jargon as we might be, those of us in our 20s and teens are often replacing fundamental language and communication skills with hash tags and acronyms in real life situations. It isn’t just what we are posting on social media sites that may be harming us, growing up on social networking is hindering the refined communication skills it takes to relate to people the “old-fashioned way”: in person.
Though some may be... read on
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Mar10
You can do a lot of things in 15 years. In my case, I covered what happened to other people. Tragedy, elation, corruption, victory, comedy, errors. I have just about seen it all. I interviewed presidents one day and John Smith the next. Sometimes, (actually more often than not) John was more fascinating than powerful leaders. I saw people at their best and at their lowest possible point. I talked to grieving mothers and people battling horrendous diseases with grace. It was within their depth that I learned what true compassion looks like.
I discovered that you can never take... read on
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Feb15
We all remember our first visit to Disney’s Magic Kingdom. Stepping foot onto Main Street USA brings an awe-filled smile to even the most over-stimulated, jet-lagged child. Seeing the enormous castle made fairy tale living believable and enticing. In a perfect world (such as that of the Disney fantasy), all websites would create similar reactions from visitors. Unfortunately, most sites cause visitors to turn and run away like adorable Dalmatian puppies from Cruella de Vil.
When your audience views your website, it is important to create a similar unforgettable experience. While it... read on
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Jan06
Did you know that Coca-Cola just wrapped its largest social media project ever? No? Have you even heard of the campaign before now? If you can say yes, you’re probably in the minority.
There’s no reason why we shouldn’t all have heard about Expedition 206 – the scope of the campaign was mammoth. Three brand ambassadors (selected by a public voting contest, of course) visited 186 countries in less than a year to find what made these populations of Coke drinkers happy. The ambassadors documented their trip through blog posts, photos and video, all aggregated on a... read on
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Jan03
The beginning of the year is an exciting time at TrendyMinds. Our pro-bono program is kicking off (for the third consecutive year), and we’re beginning to get to know a new “class” of worthy organizations. This year our program is giving $50,000 worth of in-kind creative, strategic and interactive services to non-profits here in Indiana and around the country. In the past three years, we’ve contributed more than a quarter of a million dollars to nonprofits. That’s a pretty amazing program to be a part of, if you ask me.
Half of the fun of our pro-bono program is the voting process --... read on
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Nov08
Indonesia has been hard hit recently. In quick succession, a tsunami and then a volcano knocked around the country. Because the Indonesian government is stretched thin trying to house, clothe and feed evacuees, corporations based in Indonesia are stepping in to fill the gaps. In an effort known as “corporate social responsibility” corporations are taking an active role by paying for disaster relief teams.
Sounds great, right? Well, kind of.
One of Indonesia’s largest tobacco companies, Sampoerna (owned by Philip Morris), along with other big-name companies in Indonesia, paid for a... read on
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Authors
- Abbie Garrison
- Brandon Ehrlich
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- Brooke Roche
- Brooklynn Moor
- Casey Baksa
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- TrendyMinds Staff
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