We were approached to create the full branding package for a quite original idea for a health care and wellness savings program. The TrendyMinds creative, strategic and interactive teams jumped into high gear, creating the business from the ground up. We developed the company's entire identity, starting with the business name itself: Bright Apple. Since an apple is considered by most to be the healthiest fruit ("An apple a day keeps the doctor away") and health is associated with "bright," we merged these commonly shared beliefs to create BrightApple.net. It's a memorable, clever name we... read on
TrendyMinds is pleased to announce its newest project with IndyHub. We'll be building a website for IndyHub's newest venture, CirclingTheCity.com, designed to persuade young professional out-of-towners to relocate to the Indianapolis area.
CirclingTheCity.com will feature information and news relevant to Indianapolis' arts and culture, night life, dining, outdoor/sporting scene and much more, along with basic facts and figures about the state of Indiana. The site will contain videos, photos and an interactive map of Indianapolis, highlighting local hot spots and must-sees.... read on
The team at TrendyMinds has been busy helping SAVI, a community information database system, rebrand their organization.
Our graphic design and interactive teams were given the task of designing a logo and website for SAVI's 2009 Capacity Building Conference. We decided to reflect the conference's theme of "Survivor Organizations" in the design of the logo and the conference website, playing off the "Survivor" theme by creating a logo inspired by the television show Survivor. This not only conveys the theme of the organization's conference, but also injects humor and a sense of fun.
Our... read on
Clarian North Medical Center asked TrendyMinds to help them create a logo, save the date, invitation, poster, photo holder and t-shirt for their 2008 NICU reunion. The reunion is the first time "graduates" of the Neonatal Intensive Care Unit will be brought together to celebrate life with the doctors and nurses who cared for them.
From invitations to promotional gifts, we helped Methodist Hospital celebrate their 100 years with style!
A disease management company without a noticeable mark, Isprit Systems in Medicine asked us to help them with their branding efforts. In addition to the logo design, we created their brand guidelines, product brands, sales materials, stationery, business cards and handled the original website development.