Event Planning

What is it?

Event planning involves every minutia of coordinating a particular experience, whether a fundraiser, social gathering, workshop, convention, trade show or more.

Details involved with event planning might include:

  • Strategically selecting the right date and locations
  • Obtaining necessary permits and police/government permissions
  • Planning the décor, lighting, music and atmosphere
  • Creating invitations and other event-related materials (place cards, signage, etc.)
  • Procuring an invitation list of targeted attendees
  • Securing sponsors
  • Selecting event swag
  • Handling event-based public and media relations
  • Executing day-of logistics
  • Conducting a post-event audit

Why does it matter?

Everyone loves a good party. From fundraisers to product launches to social gatherings, events are a great way to showcase your organization, attract new partners, customer and clients, nurture current relationships and draw media attention. Yet events are notoriously difficult to manage. What can at the outset seem like a straightforward task soon becomes a massive project with a laundry list of details to manage. When your company is in the spotlight for one night, being watched by perhaps hundreds of attendees and journalists, you want the peace of mind of knowing every detail and scenario has been planned for. Leaving event planning to an Indianapolis PR industry leader can ensure your event goes off without a hitch… or at least that those “hitches” are kept at a minimum.

How can TrendyMinds help?

Rather than outsource the design of your event to one company, public and media relations to a second and logistics to a third, let TrendyMinds handle your special event from conception to execution. Our strategic, creative and interactive service lines allow us to be a one-stop shop for any event-based need.