TrendyMinds worked with Eli Lilly and Company to build an entirely new Lilly.com. The old website was text heavy and lacked the interactive and visual elements needed to fuel user engagement and interest.
TrendyMinds was charged with building the new Lilly.com from the ground up – all while adhering to the strict government regulations imposed on Lilly as a pharmaceutical company.
TrendyMinds provided the following services for the new Lilly.com:
• Web development
• Conception & Design
• Content writing
• Strategic Consulting
• 24-hour support for Lilly.com
In order to help maintain consistency across global Lilly sites, TrendyMinds developed a code and design “Toolkit” for global teams to use when creating and updating international Lilly websites.
TrendyMinds custom designed the site templates and code to fit Lilly’s web standards – while maintaining the level of sophistication and interactivity the client had in mind. The site now boasts a clean sitemap, intuitive navigation, photographs and videos of real Lilly employees and consumer friendly copy.
View the Lilly website