Built for a King
Date: 02.04.10Category: Interactive Services, Web Design,
Our office resides within the neighborhoods of King Park, so we were more than excited when they asked us to build their new website! Our favorite thing about the neighborhood is the interesting and unique architecture. To communicate that, we ran around and took photos of our favorites and cropped them together to create the website’s header. This image immediately communicated the uniqueness of the neighborhoods of King Park. Since the area is passionate about being green, we used organic textures throughout the website design. We love the new site just as much as we love our neighborhood!
Healthy Stationery
Date: 02.02.10Category: Graphic Design, Printing, Branding,
As part of the branding for Bright Apple, we were asked to create an identity system. We created a splatter effect to represent the texture that you see on granny smith apples to add texture to the printed pieces. We also kept a clean, white look to communicate health. After we created the stationery, we moved into brochures, rack cards and other sales tools to help Bright Apple attract new clients.
Ad Age Features TrendyMinds’ Pro-Bono Program
Date: 02.01.10Category: About Us,
Ad Age recently asked Vicki Bohlsen to guest blog about our pro-bono program. Check out her great insight on the industry and giving back here!
TrendyMinds Goes to Washington
Date: 01.28.10Category: About Us,
As you may have heard by now, Trevor Yager, Principal of TrendyMinds, was invited by President Obama and The First Lady to attend The State of the Union Address Wednesday, January 27. Trevor was selected as guest thanks to our agency’s record growth (200% in 2009 alone) and charitable work/pro-bono program.
“I was incredibly humbled, thrilled and nervous all at the same time,” says Yager. “We’ve been so lucky to experience an incredible amount of success at Trendyminds, and being recognized by The White House is any business owner’s dream.”
The TrendyMinds story has been shared across the country, including some of these special highlights:
National: The Advocate, The Chicago Tribune, CNN, The Huffington Post, The Miami Herald, MSNBC, The New York Times, USA Today and The Washington Post.
Industry trades: Advertising Age, Media Post, PR News, PRSA and Ragan.
Local outlets: Indianapolis Business Journal, The Indianapolis Star, Inside Indiana Business, and FOX-59, WISH TV-8, WTHR-13
Be sure to check our Facebook page in the upcoming days to see all of Trevor’s photos from his time in D.C.
The entire staff is incredibly grateful for this honor. We’d like to thank all of our amazing clients for helping us achieve our record growth – we literally could not have done it without you! A special thanks also goes out to the NGLCC (The National Gay and Lesbian Chamber of Commerce); it was their relationship with the White House that helped land TrendyMinds at the State of the Union.
(Photo courtesy of the New York Times)
